Lessons from the gym

I was at the gym last night trying my best to maintain my pretty average fitness level.  They have done some redecorating recently and I noticed some motivational mantra added to one wall. One, about getting some coaching help, struck a chord with me as it is very relevant to what I do.

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Innovate to Succeed

AI is the new industrial revolution and unlike the linear change in the market during the industrial revolution, the AI revolution is causing change at an exponential rate.  Those businesses who embrace this change will be far better off than those who are a bit late to adopt this innovation mindset. Possibly those that do not make innovation as part of their core strategy will not survive.

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The Right People on Your Business Bus

In his book, Good to Great, Jim Collins creates a clear metaphor by comparing a business to a bus and the leader as the bus driver. He emphasizes that it is crucial to continuously ask “First Who, Then What?”

You are a bus driver. The bus, your company, is at a standstill, and it’s your job to get it going. You have to decide where you’re going, how you’re going to get there, and who’s going with you.

Most people assume that great bus drivers (read: business leaders) immediately start the journey by announcing to the people on the bus where they’re going—by setting a new direction or by articulating a fresh corporate vision.

In fact, leaders of companies that go from good to great start not with “where” but with “who.”

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Mark-up versus Margin Confusion

One frustration I commonly hear from builders before we start working together on their business is, “Why don’t my job profits come out as high as my forecast?”

Sounds a simple question, but the answer can be complex and diverse. There are many forces at play between pricing the job and counting the money, but one issue can be a misunderstanding as to the required MARK-UP to achieve the required MARGIN in the job. Get this wrong and you have set the job up to fall short of what you need at the very start; the pricing stage.

Why is this? Read on to find out

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Catch More Sales Leads

When you are out fishing and only have one line over the side, you limit the number of fish you can catch in the time available.  The same applies when marketing your business.  Use only one marketing channel and you still may catch a customer, but if your channel goes unnoticed, you can come up empty handed.

The answer, just like when you are fishing, is to use several baited hooks in your marketing.  Also, make sure the bait is enticing and kept fresh.

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Productivity Tips

Learn from one of the world’s most prominent and well respected leadership experts and productivity. Here is a list of 15 of Robin Sharma’s top tips on how to better organise your day so you are able to achieve more of the important stuff and are less distracted by the unimportant.

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Innovate or Stagnate

A good question to ask yourself is “What am I doing to explore and implement new technology or new ideas into my business to make it more efficient and more effective?” While the market is buoyant it is easy to be lazy. You can get by okay with the way you have always done it.
I suggest you prepare for the leaner times now by finding ways to increase your competitive advantage in the marketplace. At worst you will improve your profits. At best you may revolutionise the way you conduct your business.

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Invest in Yourself

Continuing to do the same things that you have always done may be enough to maintain your current position, but possibly not. If you want your 2018 results (or stress levels) to be different to where you are now, you will need to look at gaining some new ideas and some outside advice.
My clients who have joined one of my Construction Business MasterClass groups know this. New ideas, business tools and skills that help them move their business to where they want to go.

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Motion Leads to Motivation

You know exactly what you need to do. You’re focused on all the positive outcomes that will result once you’ve finished that looming task. You’ve cleared your calendar so you can focus on completing this one thing.

And then nothing happens.

Why? Because you think you need motivation. You’re waiting on a spark, on inspiration to fly out of nothingness and smack you in the face.

Well, I hate to break it to you…but if this sounds like you, you’re going to be waiting for a long time. Possibly forever. Because here’s the reality—motivation, as you know it, is a myth. Here are three reasons why.

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Can You Fly Your Business in Bad Weather?

In aviation there is a rule around the weather and when a pilot is allowed to fly an aircraft. It’s called Visual Flight Rules, or VFR. The average private pilot is only allowed to fly their plane under VFR conditions, i.e. when you can see the environment around you with your eyes and you know where you are going.
The same thing happens in business. Average business owners are fine in good economic weather, but what if that changes? Can you fly your business in bad weather?

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