One frustration I commonly hear from builders before we start working together on their business is, “Why don’t my job profits come out as high as my forecast?”
Sounds a simple question, but the answer can be complex and diverse. There are many forces at play between pricing the job and counting the money, but one issue can be a misunderstanding as to the required MARK-UP to achieve the required MARGIN in the job. Get this wrong and you have set the job up to fall short of what you need at the very start; the pricing stage.
Why is this? Read on to find out